With over a billion people using Facebook every day, you may as well tap into this gold mine while it’s still profitable. Ever heard the saying ‘the money is in the list’? If yes, you’re about to incorporate this into your email list. In essence, the longer your email list, the deeper your pockets. But how exactly do you build that list? Luckily, it’s in our today’s jurisdiction to share creative ways with which you can get tons of email subscribers than you anticipated. Most people who use Facebook have never heard of this tactic. Here we go.
Links reposting
You may think doing this is futile for your business, but it’s actually really helpful. Irrespective of which Facebook group you’re part of, find a landing page which is relevant to your group members and then repost it. This reposted landing page should constitute of an eBook, a white paper or a webinar, this way more people will be triggered to go visit that landing page and you’ll start receiving more emails.
Facebook privacy
If your Facebook group is private, you’ll have the liberty to ask onboarding questions to see the qualifications of people to join your group. Once your group is private, you get options of whatever questions you want to ask. These questions could be basic questionnaires like their names, company, email address, etc. or they could be more personal, this way, you get to see their qualifications before granting them access to your group. This is because you want the most distinct group and not necessarily the biggest one. When this is done, you must have a lot of email addresses collected alongside a very qualified group. With all these emails you can use Zapier to store them into Google sheets or another email provider like MailChimp.
Add descriptions
The importance of descriptions cannot be emphasized. This is the first thing someone sees on your page and it needs to represent your concept. Your Facebook description needs a description. Simple information about your group alongside call to action statements will drive more members to your landing page thus creating more emails to flow within your list. With the flow of emails comes the flow of money, it’s a tit for tat kind of thing.
Cover image
Every Facebook page or account has a header or cover image which is usually a picture. Now, whatever offer or promo you’re doing at the moment, it needs to be represented on your header. This will incite more people to visit your landing page because they’re enticed by your bold offers. You want them flocking into your page, hence bold headers are the way to go.
These tactics are very helpful and if you’re leveraging them for your business Facebook page/group will yield profitable returns in no time. However, if you’re yet to implement them, go straight ahead and build your email list off it.
