Udemy is an online platform where users learn from several educational courses and videos. The platform has grown 42,000 instructors with over 130,000 courses offered in 50 languages. It was established in 2009 by Gagan Biyani, Eren Bali, and Oktay Caglar.
Udemy provides a platform where millions of users can generate traffic which gets converted into cash.
Statistics reveal that over 30 million students have benefited from the course creation program and the website was able to help them improve valuable knowledge. This is more than enough traffic to build a wealthy empire if applied the right way. With the number of courses offered on the platform, anyone can make as much cash as he wants.
Udemy is worth the money as it provides a playing ground for both professionals and newbies who want to launch into the knowledge market.
How does Udemy Work for Instructors
There are two categories of users on Udemy – the instructors and the learners.
Becoming an instructor is easy and fast. Your job is to create an online course and upload them on the platform.
In order to get started, click the “Start Teaching Today” button available on the website homepage.
When you click this button, Udemy will provide another option tagged to become an instructor. By becoming an instructor, you sign up with the instructor account, and you are one step closer to building your course.
Course Creation involves three stages:
- Planning your course
- Recording your video
- Building your community
There is no shortcut to making money on Udemy. I advise you to take some time and wait for your courses to grow in the process by giving out helpful courses for students to watch and learn. Each stage must be followed sequentially to arrive at the final result.
Many people come to the market with high hopes of making so much profit but get frustrated when they don’t see the results immediately. It is advisable to work through the entire process patiently. The stages of wealth creation on Udemy are well structured to permit any individual to make enough profit.
Requirements for Udemy Course Creators
As an instructor, your goal should be able to create a course program and create content that attracts and help as many students as possible. The more students you are tracked with your calls, the more profits you generate.
To maintain constant profits inflow, the instructor needs to apply the following:
- Keep your students engaged with the content.
- Promote your course and build an active online community
- Provide support and answer any questions of students
- Update contents regularly
Take note that every stage of growth will come with a commensurable amount of criticisms. Course creation always attracts a certain percentage of criticism. Human nature expresses opposition against every simple idea.
Now that I’ve told you what this platform offers and what to expect by signing up as an instructor. Let’s look at the ways people can make money on Udemy.
Create a Udemy course
As an instructor, you must need specific knowledge around a particular topic because how would you be able to teach if you know nothing? The topic of interest must be a challenge that people are eager to get answers to and find solutions for.
The most profitable information products are those which solved the problem. The first question to ask yourself before creating a course is “Would this course solve my audience’s problem?“
Competitive Research
Every course you create must be competitive enough to attract your audience’s attention. Remember, there are several courses that talk about the same subject. Your in-depth research will determine the type of content you create.
Let’s take coding for beginners as an example. You can see several instructors who have created courses around coding. You need to gather information from several sources and ensure that your course contains specific information that sets it apart from other classes.
Validate your Course Ideas before Creating Them.
When we talk about validation, we are limiting our scope to just general acceptance by the audience. But in order to validate your product, you need to answer specific questions that may include, ‘Would be interested in buying your course?’, ‘How much they would be willing to spend?, and ‘What are the needs and top priorities of your audience?’
You can all these answered by posting them on online communities and social media platforms like Facebook.
The responses you get would determine the feasibility of your course. Don’t just spend your whole time creating content without finding out the profitability of your content.
Build a Community Around Your Course
Content creation is not the last stage of building a successful empire on them. The entire process doesn’t just end with the publish button.
One thing that guarantees every business’s success is the entrepreneur’s ability to create structures that engage customers and attract new ones. A lot of instructors get stuck at this stage. The contents you need to make should give you more dialogue with your audience and create a more interpersonal relationship.
Listed below are some of the other ways you could add value to your online audience
- Posting YouTube videos
- Creating an online community in the form of a Facebook group and other social media presence.
- Launch a (smaller) free version of your course to attract more people
- Hosting online webinars with thought leaders
- Creating templates, tools, and resources for your audience
- Organizing meetups and;
- Writing blog posts on topics that you know your audience will be interested in.
Another way to get more people interested in your course is to implement successful tips that have helped other instructors grow their courses.
No man is an island of knowledge and thoughts. As a beginner, you will need to make many references to other successful instructors for advice. They will guide and tell you on some of the simple hacks that produce the most significant results.
