Many people are asking— can you be successful in affiliate marketing even without zero audiences in 2022? The answer is definitely yes! There are loads of affiliate marketers who are doing great without having a single audience.
If you want to venture into affiliate marketing but are afraid to do so because you have little to no audience, this video will be valuable for you. In this article, we will walk you through the best affiliate marketing strategies that require zero audiences even in this day and age.
Affiliate Marketing Isn’t All About Audiences
One of the most common misconceptions about affiliate marketing is that it is all about audiences. However, it isn’t.
You might have been seeing social media influencers who have a large fan base on YouTube, Facebook, TikTok, and other social media platforms, and so you’re thinking that you should also have a large audience in order to make a sale.
But affiliate marketing isn’t all famous influencers having a lot of followers. The number of followers does not define how much they are making. Rather, it is about the number of people who goes through the sales process.
Affiliate marketers do not make money through social media platforms, they just make use of these social networks to gain entry to people they are planning to siphon into their deals. Whether you have a lot or zero followers, you can still make money from affiliate marketing.
Now, what are the best strategies to use when you have zero audiences? What are the approaches that can leave a big impact this 2022?
1. Build A Sales Funnel
Affiliate marketing is such a profitable business model that about 81% of businesses rely on affiliate marketers to sell their products. However, affiliate marketing isn’t as simple as posting a photo of the product, copywriting sugary words about it, or uploading an unboxing video on the affiliate’s YouTube channel. It involves careful planning and the use of various strategies like a sales funnel.
The sales funnel maps the path that a customer takes when purchasing a product. This online tool guides businesses to gain more traction and attract more leads. With the sales funnel, businesses create more effective strategies and enhance the return on investments in advertisements and other promotional activities.
Without a sales funnel, affiliate marketers tend to drop multiple affiliate links on their content with the hopes of having someone click on it and make a purchase. Prompting the audience to sign up for a mailing list is often included in a sales funnel strategy.
When you have a sales funnel, what happens is that people land on your page based on their interests. You target your customers in a specific niche, whether it be gardening, weight loss, or making money online. Then design your click funnel to appear in front of them and get them to leave their email address on the capture page.
Once you have your leads’ email addresses, the next thing you have to do is to follow up with them every single day with very valuable pieces of content and emails that will help establish rapport between you and them.
As these people in your email list get value from you every day, there’s a higher that they will get interested and eventually purchase the product/service that you are offering.
After you’re done with the sales funnel, you can fill the sales funnel with whatever type of traffic you want. You can make use of big social media platforms to your advantage even though you don’t have a huge following.
The platforms you can use to create sales funnels include ClickFunnels, Kartra, Group Funnels, System.IO, and WordPress. The good thing about these websites is that all of these software has templates, so if you need a pre-created template to build a capture page or follow-up page, they are readily available for you.
2. Faceless YouTube Channel
Creating a YouTube channel is simple but growing it into a cash machine isn’t as forthright. Nevertheless, there are faceless YouTube channels that have succeeded in the market. Some weren’t even using their own voice.
If you would focus on the trends that people are interested in and tap into those trends, you will be able to create traffic even if you started with just zero audiences. On your videos, you can recommend them affiliate products to whatever you want to sell.
You can recommend affiliate products in the comment section of your YouTube video. Below the actual video, you can put up a call to action button in the description box. The call to action button should lead to your actual sales funnel or directly to your offer.
If you know how to create videos yourself, then you could immediately start with this venture. If you have no idea where to start, you could begin by learning the skills in video editing. You could use video editing software like iMovie and all you would need is just to go to various websites where you can get free royalty-free videos and images that you can use on your YouTube video.
Or if you don’t have enough time to spare for that, you could just source freelancers who can do the work for you from freelancing marketplaces. You could go to Upwork and Fiverr.
3. YouTube Shorts
YouTube short video content only takes a few minutes to create. Hence, it wouldn’t be so much hassle for you to create compared to the usual 10-minute video content or even longer.
All you have to do is to create YouTube Shorts that recommends a product. You can also get snippets from your longer videos and share them on YouTube Shorts with a link to the capture page or affiliate product.
4. Create A Website and Get It Ranked
Creating a website isn’t as hard as it was before. You can build a website from the ground up using pre-created templates and just drop things out on the website.
All you have to do is to find a product, look for keywords, and create an article that would highlight the benefits and advantages of your product. Basically, you’ll be creating a blog promoting a certain product. The real challenge here is how you can get it ranked in the search engine.
